BG Reklam (BGR), a leading European manufacturer of premium retail displays and visual merchandising solutions, is pleased to announce that it has become a part of Marketing Alliance Group (MAG) through a strategic partnership and will continue to operate under the BG Reklam (BGR) name as a MAG-owned company.
Over more than 25 years BGR has built a strong reputation for quality, reliability and innovation. Becoming an integral part of MAG strengthens our ability to support clients on a truly global scale, while preserving the values and expertise that define who we are.

Key Highlights of the Acquisition:
• Expanded Production Capacity: Through this partnership BG Reklam will scale its production capacity, enabling the delivery of larger, more complex projects with greater speed and efficiency.
• Global Market Reach: This collaboration broadens BG Reklam’s presence beyond Europe, with strengthened capabilities in North and South America. With a global presence but local approach we can serve clients more effectively and consistently.
• Environmental, Social, and Governance (ESG) Commitment: Both companies share a commitment to eco-friendly materials and energy-efficient technologies, aimed at reducing environmental impact while delivering world-class, environmentally responsible merchandising solutions.
• Strategic Synergies: By combining complementary expertise with MAG, BG Reklam gains access to broader category knowledge, including cosmetics and home improvement. This expanded insight enables us to generate more innovative solutions and elevate point-of-sale experiences.
• Leadership Continuity: Luka Stanić, Managing Director of BG Reklam, and the existing management team will continue to lead day-to-day operations. BG Reklam will operate independently as a MAG-owned company, maintaining its leadership, culture and long-standing commitment to delivering premium point-of-sale solutions.
Statements from Leadership
“This acquisition supports MAG’s long-term global growth strategy and reinforces our commitment to serving customers wherever they do business”, said Bryan Hair, CEO of Marketing Alliance Group. “BG Reklam’s capabilities and regional expertise will strengthen our European presence and enhance our ability to deliver scalable, efficient, and high-impact retail solutions to global brands.”

Marko Kukić, Founder of BG Reklam, stated: “After 25 years of continuous growth and building this organization, becoming a part of MAG is the logical next step for BGR to take the global stage and fulfill its true potential. I am incredibly proud of everything we’ve built, and I look forward to watching the company reach even greater heights.”
Luka Stanić, Managing Director of BG Reklam, added: “Joining forces with MAG allows us to scale our production and reach a broader client base in North America while continuing to serve our European partners with the quality they expect. This is a natural next step in our journey to redefine the future of retail.”

About Marketing Alliance Group
Marketing Alliance Group (MAG) is a solution-driven retail and brand specialist with more than 40 years of experience delivering end-to-end retail solutions for leading global brands. With over 3 million square feet of domestic and international manufacturing space and more than 1,200 skilled craftspeople, MAG provides integrated production across metal, wood, plastics and print graphics – bringing brands to life at retail worldwide.
https://mktalliance.com/

About BG Reklam
BG Reklam (BGR) is a premium display manufacturer specializing in the design and production of permanent retail displays. Founded in Belgrade, Serbia, the company is a trusted partner for global brands seeking innovative and sustainable retail experiences. With a team of more than 200 skilled professionals, the company delivers best-in-class development of premium point-of-sale solutions utilizing metal, wood and acrylic materials.
https://bgreklam.com/en/